Retail
Larkspur Home Goods — E-Commerce Relaunch
A full storefront rebuild that cut checkout time in half and lifted conversion 34%.
Overview
Larkspur's legacy storefront was slow, hard to update, and losing customers at checkout. We rebuilt the entire experience on Next.js with a redesigned product catalog, streamlined checkout, and a content system their marketing team could run without engineering support.
Key Features
- Redesigned product catalog & search
- One-page streamlined checkout
- Marketing-editable content blocks
- Real-time inventory sync
Technologies
The Challenge
The existing platform's checkout had 6 steps and a 68% cart-abandonment rate. Product data lived in three disconnected systems.
Our Solution
We consolidated product data into one source of truth, rebuilt checkout as a single page with saved-state recovery, and optimized image delivery for sub-second load times.
Results
+34%
Conversion rate
-52%
Checkout time
1.2s
Page load (LCP)
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